Author Archive

by Lucas Heijn

Google as well as other major search engines such as yahoo and MSN all look at how many links your site has in order to determine its importance. This is also what determines your ranking.

Not all links have an equal value. What determines the value of the link is its relevancy to the page it is linked to. The more relevant the page is the greater the value of the link. If not just the page, but the whole site is relevant the link is even more valuable.

How to get relevant links to your site.

Reciprocal Links.

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by Lucas Heijn

Most people have no idea of how to put together a sales page that converts into sales. They may go and look at other sites that have successful sales pages. This is a good idea. The problem is that when they put their landing page together they don’t put them together in the same way.

One leading problem is copywriting. And that’s ok. Not everybody is going to be a first-class writer – never mind a copywriter. But as a person selling a product or seeking to construct a list, it is crucial that you know your strong points and weaknesses – and that you either spend the time to overcome them or employ someone else to do it for you.

With copywriting, for example, it is all important to use a mix of persuasive sales points with compelling psychological triggers. Most people who create a sales page miss either one or both of those components.

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by Lucas Heijn

Big supermarket chains are successful because they attract plenty of traffic through their doors. Each person that walks in through their door is a potential customer. Your internet business is no different. Your success lies in getting traffic to your site. Each visitor is a potential customer. The search engines play a huge role in getting visitors to your site.

In order to get the traffic you require to run a successful internet business, you need search engine traffic. To get this traffic you need to be listed in the first 20 listings. The first 10 really needs to be your goal. This is the first 2 pages; Here are some thing you need to do.

Get the best keywords

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by Lucas Heijn

The internet is a marketers dream. Here you have an audience that runs into the hundreds or even thousands of millions. All you need to do is get your slice of the action. I’ll discuss that in another article.

To get your slice of the internet cake, how can you set up a site to take payments? How can you do so on a tight budget?

It’s fairly simple really, and very affordable. The first time you do it you may sweat a little as everything you do for the first time is not easy, but you will soon learn. It is also most affordable for most people. So what do you need to do?

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by Lucas Heijn

There are advantages and disadvantages with everything in life. The same could be said for free or paid web hosting. The advantage of free hosting is of course that it is free. This sort of hosting such as GeoCities is great for personal and family sites.

Are free web hosting accounts really free? They may not cost you money, but why is the provider giving it to you free? It’s not out of the goodness of his heart. Free web hosting providers are in business. So how do they get paid? They do this by advertising on your site. You get the traffic to your site and they get paid from your traffic that click and buy from the ads.

Now let’s say you don’t want just a personal site, but you want to make money from your site. Now a free site becomes a hindrance instead of a help.

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by Lucas Heijn

When you set up a new business you would need to make decisions as to the size shop or building required as well as what equipment you will need. A similar rule would apply in moving from one location to another

In starting a business you would need to have a business plan. Part of this plan would include looking over facilities available and how they would suit your needs. When choosing a web host you need to do the same. There are certain requirements you would make sure you have. You would also check out the location.

How Much Space do you Require

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by Lucas Heijn

What could be better than being in control of your life? Being your own boss? Most people go about their daily grind hating their job. What can you do to change your life?

This is the dream of millions of people around the earth. Most of us want financial security. For most it is just a dream. Is there something you can do to help you achieve your goal? How may private label rights products help you to realize this goal?

There are many forms of internet marketing. Affiliate marketing is just one of these. You have probably already worked at affiliate marketing. For those who haven’t tried it, it is selling other people’s products for a commission. Mostly a very good commission, usually from 50% – 70%. What are the benefits of affiliate marketing?

1. You have a ready made product ready to sell. 2. You don’t need a web site. 3. There is no customer support. This is handled by the seller not the affiliate. 4. Your commission can be a generous share of the profit.

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by Lucas Heijn

To know why Adsense is essential for your content sites is to know first how this works.

The concept is really simple, if you think about it. The publisher or the webmaster inserts a java script into a certain website. Each time the page is accessed, the java script will pull advertisements from the Adsense program.

The ads are targeted to the keywords the page is optimized for. The visitor to the page finds not only the content but also ads that relate to the content. If the visitor clicks on an advertisement, the webmaster receives a portion of the payment the advertiser pays the search engine for the click.

The search engine is the one handling all the tracking and payments, providing an easy way for webmasters to display content-sensitive and targeted ads without having the hassle to solicit advertisers, collect funds, monitor the clicks and statistics which could be a time-consuming task in itself.

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by Lucas Heijn

Some years ago it was all resell and master resell rights. You bought the goods and could use it as well as sell it and get you money back plus.

PLR (private label rights) have overtaken master resell rights (MMR). And there are good reasons for this. This is because there are definite advantages in buying private label rights (PLR).

When you bought a resell item you could turn around and sell this product to someone else. So you made a profit. Once only. Did you know that by distributing the software you were also distributing the viral links the author had placed in the software? The original author was also in line for a profit each time their product was distributed.

Who was the biggest beneficiary of the sale you made. You think it was you, but in fact it is the author who is in position to receive a residual income through the links placed in the software. You profited once. The author continues to profit.

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