Internet Business Optimization Tips and Ideas | Using Article Directories To Increase Traffic To Your Website

Using Article Directories To Increase Traffic To Your Website

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by James Conner

The Internet holds a vast amount of data with most of it being stored in text form. Whenever search engines crawl the web in search of good sites with quality content, the only thing that matters on them is text. If your page is lacking in text, the it’s likely that your page will not rank very well. Likewise if your page has alot of text, but it’s not put together well, you’ll probably rank poorly as well.

This is where private label articles come into the picture. PLA’s are groups of articles consisting of wide categories which you can purchase from someone who wholesales articles. Quite often, you have a choice of either buying a monthly subscription and having large amounts of these articles emailed to you, or you are provided a link where you can go to download the articles, usually in zip format. You can also do a one-off purchase of groups of articles.

For the majority of the time, the articles that you will receive have been optimized with keywords that are properly arranged. They will have been written in correct grammar, well-focused, and using correct spelling. The main thing being that they are yours to do with as you please. The articles that you have bought will come with all rights to the use of the articles, and you may change them in whatever way you wish. You are permitted to add or delete content as well as put your name to them as the author.

After you have picked the most appropriate keywords for your web site and your method of sales, you are able to put spread private label articles on your website. By using the optimized keywords in the right places, your rank on the major search engines should start to climb.

How About Using Free Articles?

No doubt you’ve seen article directories where you are allowed to download as many articles for your use as you would like- all that is required is that you keep the author’s resource box intact. Also contained in the resource box is a link to the author’s website that you are not permitted to change.

These articles are free for your use, atleast monetarily, but they will cost you in other ways. You may lose prestige, sales and customers. Just a couple of these articles, especially if you use articles from subject matter experts everything should be alright. If you pack your site with nothing but free articles, you are sending the wrong message. Particularly you are sending the message to your customers that you aren’t very knowledgeable in the subject to write your own articles.


You are also providing all who visit your website a fast way out and onto your competitor’s website. They only need to click that link in the resource box to go onto the author’s website. If the article is written well enough to garner your attention, it most likely will capture the attention of your customer as well. It’s likely that they will go on to search for that same author.

Those author’s resources boxes sometimes steal your sales and along with them, your customers. You won’t even know it’s happening.

Other Ways Of Improving Your Search Rankings

Using the article directory method combined with the private label articles should increase your ranking in the search engines. This is the way that others use. The vast majority of articles which are submitted to article directories will be accepted if they are written competently by those who have followed the guidelines of the article directories. Make sure to give the private label articles that you have written under your own name- including your resource box, to the article directories also.

The first thing this does is set up another link to your website from the article directory. Every time someone links to your website, your ranking goes up just a little bit. This works especially well if the link includes your chosen keywords as well. Since the resource box is yours to set up, you can ensure that the keywords used are exactly what you want.

About the Author:
James Conner invites you to submit your best articles to his Where-to-Find.net Article Directory. When you submit your articles they will be available for ezine publishers and other article directories to use, vastly increasing your exposure across the internet. Visit the Uber Article Directory to get a totally unique version of this article for reprint.