If you feel that you need to trick your customers into buying your products, you will never gain their trust. You instead want to create positive trusting relationships with your clients so they feel great about spending their money.
I myself, Trisha Frauenhofer use an “online traffic formula” that knows the importance of honest business dealings and I always go the extra mile to help my customers feel safe in their transactions.
Customers usually feel cheated when they buy a product and find out that the shipping costs have been jacked up two or three times what they need to be. Nobody likes to see a product sold for a dollar or two and find out that the shipping costs are through the roof.
Super high shipping costs cause customers to feel that you are being unethical and many will back out of buying your products. Do you recall when you bought something online, and the shipping cost was free or just a few dollars. That probably made you feel good about that purchase and wanted to come back for more.
Always strive to sell quality products at reasonable prices. They will sell quicker than cheap products with high prices or very low prices products with very high shipping costs.
Being fair to your customers will lead to them putting their whole hearted trust in you. Many of them will return to you for their online needs, and you’ll gain referrals.
With so much customer feedback on the net, your reputation is on the line. You want to always be honest and ethical with all of your business dealings. If you do, you gain twice the customers and sales than you originally would have expected.
Reputation spreads across the internet like wild fire. Honesty is always the best policy when it comes to online business handling. Gaining trust should be in your top ten of things to do in your “online traffic formula”.
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