You may not be smarter than Bill Gates, but you can still beat him at his own game! According to his own calculations – paying two hundred and forty million dollars for a mere 1.6 percent stake in Facebook – Microsoft and Mr. Gates has essentially valued the world’s hottest social networking site at an eye-popping fifteen billion dollars.
That’s right. The richest man in the world and his enormous corporation just sunk hundreds of millions of dollars into a site where people sit around talking about music and movies and writing on each other’s “walls.” Yahoo and Google also bid to become part of the Facebook phenomenon. Maybe because Facebook embodies Web 3.0, and Web 3.0 (as opposed to Web 2.0) is where internet marketing is headed.
To begin with, Facebook represents a huge shift in online thinking and technology to the big corporations – the face of Web 2.0 / Web 3.0 and the semantic web movement – and they’re desperate not to be left behind.
With two hundred thousand users a day joining its base of 50 million, Facebook isn’t just growing, it’s exploding. The site is the prime example of Web 3.0, where a website’s operating system works independently of what’s on the user’s computer. This leads to the phenomenon called semantic web development.
The reason for the sudden explosive growth has to do with the Facebook environment and the crucial decision made in May of 2007 by the company management to allow outside vendors to develop new Facebook tools and applications for the site. Suddenly, all sorts of fun free games, toys and interface devices were available to residents of this online community in what came to resemble a standalone operating system that had nothing to with the user’s own computer OS.
There were 5,000 of these new apps added on to Facebook in a period of six months. Users could now share their favorite music, photos and videos; send a virtual hug or gift to a friend; buy a virtual car and have a “race” with another user, or challenge them to a vampire or werewolf fight. There were enough different applications to appeal to every kind of user – making it personal and customized enough to make it work for anyone.
The infusion of Microsoft cash just means the Facebook juggernaut is not going to slow down. The site is dominating in North America and Western Europe, but wants to up its profile in the rest of the world, as well as double its workforce in the coming year.
What this means is Facebook is an online marketing opportunity that is unparalleled on the internet today. That’s why Microsoft wrote that big check – but the good news is you can access what they’re getting, without that kind of price tag.
Get in on the Facebook opportunity simply by purchasing Facebook marketing software, such as the Stealth Friend Bomber, Facebook Edition. Market with automated ease with this Facebook Friend Adder’s featured Mass Friend Requests, Mass Friend Messages and Mass Friend “Pokes.” It’s a Facebook bot / Facebook Friend Adder that accesses the Facebook database constantly while the online marketer attends to other aspects of his business. If you think it’s ridiculous that you can get for nothing what Microsoft got for two hundred and forty million, think again!
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